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Digicel Supports Local Charities this Christmas- Mobile Giant gives big again to the Senior Citizen’s Home and AIDS Awareness

THE VALLEY - ANGUILLA (November 16th, 2007) Digicel this morning unveiled its plans for Christmas 2007 at their Store located in The Valley. Key among the announcements made by Country Manager – Stephenie Brooks is Digicel’s continued support of their adopted charity in Anguilla, the Miriam Gumbs Senior Citizen’s Home and commitment to assist local NGOs in their fight against AIDS and to raise overall awareness.

Brooks commented that, “both these entities provide an invaluable service to the community with very little support, yet they carry on and make life easier for the less fortunate among us. These deeds have not gone un-noticed and Digicel would like to reward the people who do such noble work in these organizations this Christmas.”
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In outlining what her Company will be doing to support the entities, Brooks continued, “we would like to make this a truly special time of the year in which every Anguillian with a Digicel phone can participate. So from December 1 – 31, we will launch a special charity text to win promotion. Within this promotion, for every text message a member of the public makes to the charity at 50c per text, Digicel will make an equivalent donation (e.g. if a customer sends one text at 50c, Digicel will pay to double the donation so that the charity gets $1).”

The Miriam Gumbs Senior Citizens home is geared at caring for the older population who need supervised care. The NGOs which support education and awareness of HIV and AIDS provide counseling, case management and referral services to persons living with or at risk for HIV and AIDS.

The mobile company also announced details of their Special Christmas promotion this morning. This year there are two parts to the offer:
o Top Up promotion - customers who top up their prepaid phones by $25 or more & postpaid customers who zero their balance, will have a chance to win thousands of instant prizes (e.g. MP4 players, Radio Back Packs, Radio Boom Boxes). They will also get entry into a grand prize draw in January to win a Dream Living Room comprising of; 42” Plasma Television, Stereo Surround System, Xbox 360 System and a Sofa Set.

o Handset promotion – customers who purchase from today November 16 to December 31, 2007 will receive $60 free credit with every handset purchase. This credit will be distributed as follows:
o $35 credit will be given immediately on purchase
o The balance credited to the customer’s account during the two subsequent months.

“This promotion is by far our best campaign for the year particularly as it relates to providing $60 free credit with every handset purchased from Digicel this Christmas. For Digicel its about giving back more to the customers who have supported us all year and so, we invite you to visit the Digicel Stores in Anguilla for more information,” commented Ms. Brooks.

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